WEBINAR: Manage the Cloud for Success, April 20th

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Manage the Cloud for Success Wednesday, April 20, 2011 10:00 am PT (San Francisco, GMT-07:00) 5 Steps for Building a Managed Cloud Services Business Do cloud services represent a threat or an opportunity to managed service providers? Well - that depends on you - the MSP. If you are hoping that cloud computing is just a fad that will eventually go away, then your managed services business will be at risk when it comes under attack from cloud service providers. If, on the other hand, you plan to embrace the cloud by integrating, managing and offering cloud services as an extension of your existing service portfolio, then you are well-positioned to take advantage of a huge market opportunity. What will Attendees Learn? Join us for an informative webinar series as we present the 5 steps for building a managed cloud services business and learn how to thrive in the era of cloud computing. Webinar Topics include: The Market Opportunity for MSPs and Managed Cloud Services The 5 Step Managed Cloud Services Success Plan Step 1: Create a Formal Strategic Plan * Defining your target market, customer profile and differentiated value proposition Step 2: Develop a Profitable Business Model * Determining your pricing, service bundling and economic model for service delivery Step 3: Build an Effective Marketing Machine * Creating content and executing effective customer acquisition campaigns Step 4: Manage a Predictable Sales Process * Enabling, managing and scaling a consistently performing sales function Step 5: Continuously Measure Success * Tracking progress towards well-defined targets with key performance metrics Choosing the Right Enabling Technology to Managed Your Cloud Services Speakers: Dave Zwicker Vice President, Whaleback Systems Todd Hussey VP MSP and OEM Sales, Concord Communications Moderator: Charles Weaver CEO, MSPAlliance This email was distributed by: Technology Marketing Corporation, 800 Connecticut Avenue, Norwalk, CT 06854 As a valued reader or attendee of TMC's publications and events, you will occasionally receive carefully-screened offers and free product information via email. If you no longer wish to receive this type of email, please go to http://www.tmcnet.com/enews/subs.aspx?eml=ipat39@gmail.com to adjust your preferences.