Advertisement

Selasa, 01 Mei 2012

Internet Advertising Is Still Dwarfed By TV


View this email online | Add newsletter@businessinsider.com to your address book
SAI Share this Email
Tech Entertainment Wall Street Markets Strategy Sports Lifestyle Politics International Video Latest

Tuesday, May 1, 2012
Find Us on Facebook Follow US on Twitter


Internet Advertising Is Still Dwarfed By TV

The IAB released its big report on internet advertising. One data point it bragged about was, "Internet advertising surpasses Cable TV in ad revenue." It also showed that the Internet was only $7 billion behind broadcast TV advertising.

While that's certainly a nice milestone for the web, the truth is that taken as a whole, the Internet still badly lags the TV industry. As you can see above, the Internet is less than half of the total ad spend on TV.
Read »


Also On SAI Today:
Advertisement

chart of the day, putting global mobile in context, april 2012

CHART OF THE DAY: More People Have Mobile Phones Than Electricity Or Drinking Water
chart of the day, apple revenue and profit in context, april 2012

CHART OF THE DAY: Apple's Growth In Context
chart of the day, Increase In Downloads And Twitter Shares, april 2012

CHART OF THE DAY: The Most Remarkable Instagram Chart You'll See
Share this: Facebook Facebook Twitter Twitter Digg Digg Reddit Reddit StumbleUpon StumbleUpon LinkedIn LinkedIn
Follow us on Facebook Follow us on Twitter
The email address for your subscription is: ipat39@gmail.com

Change Your Email Address | Unsubscribe | Subscribe | Subscribe to the SAI RSS Feed

Business Insider. 257 Park Avenue South, New York, NY 10010

Terms of Service | Privacy Policy


If you believe this has been sent to you in error, please safely unsubscribe.

Tidak ada komentar:

Posting Komentar