Get a Clear Understanding About Chatbots and How to Monetize Them… Advancements in artificial intelligence, coupled with the proliferation of messaging apps, are fueling the development of chatbots — software programs that use messaging as the interface through which to carry out any number of tasks, from scheduling a meeting, to reporting weather, to helping users buy a pair of shoes. Foreseeing immense potential, businesses are starting to invest heavily in the burgeoning bot economy. Bots are still nascent and monetization models have yet to be established for the tech, but there are a number of existing strategies — like "as-a-service" or affiliate marketing — that will likely prove successful for bots used as a tool within messaging apps. Chatbots can also provide brands with value adds — services that don't directly generate revenue, but help increase the ability of brands and businesses to better target and serve customers, and increase productivity. These include bots used for research, lead generation, and customer service. BI Intelligence created a report bundle in which we explore the growing and disruptive bot landscape and explain how brands can monetize their chatbots by tailoring existing models. The bundle includes: - THE CHATBOTS EXPLAINER: How chatbots are changing the app paradigm and creating a new mobile monetization opportunity
- THE CHATBOT MONETIZATION REPORT: Sizing the market, key strategies, and how to navigate the chatbot opportunity
Among the big picture insights you'll get from the The Chatbot Report Bundle: - AI has reached a stage in which chatbots can have increasingly engaging and human conversations, allowing businesses to leverage the inexpensive and wide-reaching technology to engage with more consumers.
- Chatbots are particularly well suited for mobile — perhaps more so than apps. Messaging is at the heart of the mobile experience, as the rapid adoption of chat apps demonstrates.
- The chatbot ecosystem is already robust, encompassing many different third-party chat bots, native bots, distribution channels, and enabling technology companies.
- Chatbots could be lucrative for messaging apps and the developers who build bots for these platforms, similar to how app stores have developed into moneymaking ecosystems.
- Chatbot adoption has already taken off in the US with more than half of US users between the ages of 18 and 55 having used them, according to exclusive BI Intelligence survey data.
- Chatbots boast a number of distinct features that make them a perfect vehicle for brands to reach consumers. These include a global presence, high retention rates, and an ability to appeal to a younger demographic.
- Businesses and brands are looking to capitalize on the potential to monetize the software. BI Intelligence identifies four existing models that can be successfully tailored for chatbots. These models include Bots-as-a-Service, native content, affiliate marketing, and retail sales.
- Chatbots can also provide brands with value adds, or services that don't directly generate revenue. Bots used for research, lead generation, and customer service can cut down on companies' operational costs.
- There are several benchmarks chatbots must reach, and barriers they must overcome, before becoming successful revenue generators.
 | | | These exclusive reports also: - Explain the different ways businesses can access, utilize, and distribute content via chatbots.
- Forecast the potential impact chatbots could have for businesses.
- Break down the pros and cons of each chatbot monetization model.
- Identify the additional value chatbots can provide businesses outside of direct monetization.
- Look at the potential barriers that could limit the growth, adoption, and use of chatbots and therefore their earning potential.
- And much more.
To get your copy of these invaluable guides, choose one of these options: - Purchase the Ultimate Mobile Report Bundle and gain immediate access to the chatbot reports and 79 others on some of the most important topics impacting the mobile space. You will save 95% of the collective value of all of the reports included in this bundle. BUY THE ULTIMATE MOBILE BUNDLE AND SAVE 95% »
- Purchase the Chatbot Report Bundle, and download it immediately from our research store. BUY THE CHATBOT REPORT BUNDLE »
The choice is yours. But however you decide to acquire these reports, you've given yourself a powerful advantage in your understanding of the world of chatbots. |
Tidak ada komentar:
Posting Komentar