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Kamis, 29 Desember 2016

The Value of Data Integration in Big Business - infoTECH Spotlight

 
 
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For decades now, data analysts have closely studied the past in the hopes of understanding the present more clearly. With the power of data integration, they can stop hoping and start knowing. Data integration doesn't guess, data integration delivers answers.
There is no denying that Facebook, Google and even our phone companies collect a lot of information about each of us. The question is: can we leverage big data for the benefit of society and to improve the human condition?
In the run up to 2017, predictions on trends are overwhelming regardless of the field, channel or geo. Brands express concerns, producers put stakes, startups reap up the results, investors search for the top runners, while experts analyze and make foresights. In this context, the opinion of the latter is the least biased, hence, most valued.


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