FREE REPORT: Reverse Showrooming: Bricks-And-Mortar Retailers Fight Back  In the past few years, as online shopping exploded and smartphones became the norm, the showrooming phenomenon — consumers using their phones to comparison shop in stores — seemed poised to gut the revenue of offline retailers. But now a recent report from BI Intelligence, finds that retailers have discovered "reverse showrooming," or "webrooming," which is when consumers go online to research products, but then head to a bricks-and-mortar store to complete their purchase. In the report, we examine the numbers behind showrooming and reverse showrooming, what's driving each trend, and what the different showrooming behaviors look like. We also look at what in-store advantages retailers have, and what they are doing both to capture in-store sales from reverse showroomers and to drive up purchases across channels. Click here to download your free report » For a limited time, you can download this BI Intelligence report for FREE, courtesy of RetailMeNot.  Get Insight Into Your Customers' Shopping Behavior Are you trying to measure the effect that online promotion has on in-store traffic?
Read "The Total Economic Impact of the RetailMeNot In-Store Solution," a commissioned study conducted by Forrester Consulting. This comprehensive study examines how using RetailMeNot’s technology could affect your bottom line including ROI, costs, and incremental sales. Download The Study Now |
Tidak ada komentar:
Posting Komentar