UNDERSTANDING ATLAS: Where Facebook's Atlas ad server fits in the digital-ad ecosystem, and how it works

Atlas wants to take the digital-ad industry beyond cookie-based measurement. 

MANAGE SUBSCRIPTIONS   |   UNSUBSCRIBE   |   VIEW ONLINE   Tech Select   July 30, 2015 UNDERSTANDING ATLAS: Where Facebook's Atlas ad server fits in the digital-ad ecosystem, and how it works Atlas wants to take the digital-ad industry beyond cookie-based measurement.  Read» Share this story: THE US DIGITAL MEDIA AD SPEND REPORT: Mobile will fuel strong growth across formats as desktop and traditional spend slow Digital advertising – with mobile, in particular – will fuel strong growth in the US media market over the next five years.  Read» Share this story: Another on-demand startup just turned its workers from contractors to full-timers The dominoes are falling as yet another on-demand startup has decided to...  Read» Share this story: THE SELF-DRIVING CAR REPORT: Forecasts, tech timelines, and the benefits and barriers that will impact adoption Cars that can drive themselves are already on the road.  Read» Share this story: CEO shared $27 million with his employees after selling his company After Nevzat Aydın sold his online food ordering company...  Read» 10 things in tech you need to know today Good morning! Here's the tech news you need to know this Thursday. 1....  Read» The world's best charity can save a life for $3,337.06 This isn't a melodramatic TV commercial: For $3,340, you can save a life...  Read» Advertisement The hackers that beat the US government may have just broken into one of the world's biggest airlines The Chinese team believed to be responsible for a high-profile cyber...  Read» Share this story: Google has just done something that's going to annoy the US and UK governments Google has rolled out a security service for its business customers...  Read» Share this story: Facebook has added one of LinkedIn's most abused features Facebook is testing a new feature that will let your friends add...  Read» Share this story: British Uber drivers are claiming that the company doesn't provide them with basic workers' rights Uber is facing even more legal action, this time from its drivers in the...  Read» Share this story: See Also Police have raided the most popular pirate streaming site in Sweden and are forcing it to shut down Sweden's most popular pirate streaming site Swefilmer is being shut down...   Read»   KFC's new chicken bucket can also wirelessly print photos from your phone KFC is rolling out a high-tech chicken bucket to celebrate its 60th...   Read»   Energy companies are using the 'Internet of Things' to increase efficiency and save billions There will be nearly 1 billion smart meters installed by 2020.   Read»   This startup uses artificial intelligence to predict whether a Hollywood film will be a hit or a flop — just by scanning the script There’s a lot of literature that claims a successful Hollywood...   Read»   Share: Share: Share: Share: Share this: Email sent to: ipat39@gmail.com   |   Manage your email preferences   |   Unsubscribe Terms of Service   |   Privacy Policy Business Insider. 150 Fifth Avenue, New York, NY 10011