Kyocera Solar Helps Hawaii's Auto Dealers Steer Clear of High Energy Prices - TMCnet's Green eNews

»Green Home »Free Premium Content 4/24/2013

Featured Articles » Earth Day: A Public Display of Affection » A Greener NYC Taxi » Hubbell Building Automation Nixes Batteries with EnOcean Alliance » Step up the Momentum - Switch to Green without Delay Sponsored By: Listen Up Espanol WEBINAR: Engage U.S. Hispanic Consumers for Market Domination Tuesday April 30, 2013 2:00pm ET/ 11:00am PT One in two Hispanics feel like most ads don’t target them. Translating existing content to connect with U.S. Hispanics is missing nearly 50% of the mark! Reassess your target demographic to include the whole Hispanic market and reach them using effective communication tactics via efficient channels. Understanding cultural nuances will require new strategies and tools to position products, increase transactions and ensure a positive ROI. As this market acculturates to technological advancements and inspires cultural shifts, so should the marketer. Be on top of your game with an understanding of how to gain the trust of the Hispanic Consumer and dominate your industry. By paying attention to the dynamic needs of the growing Hispanic consumer base, you can be the brand that encompasses cultural preferences. What attendees will learn: Best practices to grow a multicultural consumer base Determine how to engage a burgeoning multicultural market Avoid critical mistakes made by big brand marketers   Top Stories » Epistar, Intermolecular Enter Into LED Association » Going Green: Pragmatic to Reward Companies for Turning to Conferencing over Traveling » SWITCH Unveils Best-in-Class Warranty for LED A-Lamps » Vegware's Environment-Friendly Practices Honored by FSB Streamline   From The Expert Corner April 16, 2013 Kyocera Solar Helps Hawaii's Auto Dealers Steer Clear of High Energy Prices By Cheryl Kaften Contributing Writer Car dealerships and auto parts stores are helping to drive solar installations on the island of Hawai'i in America's 50th state. Today, Kyocera Solar Inc., a division of the Kyoto, Japan based Kyocera Corporation, announced that it has supplied modules to Hilo, Hawai'i-based ProVision Solar that will, in turn, be used to power a total of eight auto businesses on the Big Island. The PV systems atop Kama'aina Motors; Kama'aina Nissan; Parts Center Hawai'i, Captain Cook; and Parts Center Hawai'i, Kamuela are fully operational, with the remaining four installations—at Hilo Used Cars; Parts Center Hawai'i, Hilo; Kona Nissan; and Kona Chrysler— scheduled for installation during 2013. Along with its beautiful beaches and lush rainforests, Hawai'i also has some of the highest electricity rates nationwide in the United States. Depending on a business' size and power consumption, current rates are between $0.37 and $0.47 per kilowatt-hour (kWh). With such high rates and the availability of federal and state tax credits to offset the purchase of photovoltaic systems, solar has become the smart choice for local businesses and homeowners. While the cost of grid electricity will likely continue to rise, a solar photovoltaic (PV) system guarantees greater stability in fixed cost structures...Read More    Featured Videos » GreenPeak Shows Smart Home Solutions    Featured Resources » How Oracle Fusion Middleware Can Address Data Challenges OEMs & ISVs Face Designing and Deploying Smart Grid Solutions » Navigating the Top Six Business Challenges of Delivering Software as a Service Sponsored by: SafeNet » Reduce CFPB Compliance Risk and Improve Collections with Speech Analytics   TMCnet's Blogs » Google's Deep Learning Systems   Featured Channels » Solar Power » Wind Power » Renewable Energy   Advertise With Us   General advertising Info: Click here      Become a TMCnet columnist! Become a TMCnet columnist! Want to contribute your expertise to a growing audience of technology professionals? Become a writer, blogger or columnist for the TMCnet Web site and this newsletter. Contact TMCnet Group Editorial Director, Erik Linask, at elinask@tmcnet.com for details.

This email was distributed by: Technology Marketing Corporation, 800 Connecticut Avenue, Norwalk, CT 06854 As a valued reader or attendee of TMC's publications and events, you will occasionally receive carefully-screened offers and free product information via email. If you no longer wish to receive this type of email, please go to http://www.tmcnet.com/enews/subs.aspx?eml=ipat39@gmail.com to adjust your preferences.