| | | | 8 Exclusive Reports valued at $3,960—Yours FREE Here at Business Insider Intelligence, Business Insider's premium research service, our goal is to provide:
 | Unbiased insight and analysis | | | Forward-looking views of changing trends and impending disruption | | | Advanced curation of key topics to help you make smarter decisions | As part of this mission, we spend thousands of hours researching and identifying the core issues you need to know within your key areas of interest. After identifying the core issues, we then exhaustively refine all of the available research into jargon-free straightforward reports. In the past year we've produced over 50 comprehensive reports based on seven areas: Mobile Apps & Plats, Digital Media, E-Commerce, Fintech, Payments, Transportation & Logistics, the Internet of Things, and Digital Health.
We want to offer you an exclusive opportunity to sample some of the work we've published and gain FREE access to 8 of our exclusive research reports, when you subscribe to our ALL Newsletter Bundle—the perfect solution for the business professional who needs to stay on top of the fast-moving digital world.
Each of our newsletters makes it easy for you to understand all of the important developments within the industries that are impacting your company, your bottom line, and even your career.
| | | Here's a summary of what you'll find when you receive your complimentary copies of these 8 exclusive reports that ordinarily retail for $3,960:
AI in Banking and Payments (A $495 value—YOURS FREE!) Artificial intelligence (AI) is one of the most commonly referenced terms by financial institutions (FIs) and payments firms when describing their vision for the future of financial services.
AI can be applied in almost every area of financial services, but the combination of its potential and complexity has made AI a buzzword, and led to its inclusion in many descriptions of new software, solutions, and systems.
This report cuts through the hype to offer an overview of different types of AI, and where they have potential applications within banking and payments. It also emphasizes which applications are most mature, provides recommendations of how FIs should approach using the technology, and offers examples of where FIs and payments firms are already leveraging AI. The report draws on executive interviews BI Intelligence conducted with leading financial services providers, such as Bank of America, Capital One, and Mastercard, as well as top AI vendors like Feedzai, Expert System, and Kasisto.
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The Voice Apps Report (A $495 value—YOURS FREE!) The voice app ecosystem is booming. In the US, the number of Alexa skills alone surpassed 25,000 in January 2018, up from just 7,000 the previous January, in categories ranging from music streaming services, to games, to connected home tools.
As voice platforms continue to gain footing in homes via smart speakers — connected devices powered primarily by artificial intelligence (AI)-enabled voice assistants — the opportunity for voice apps is becoming more profound. However, as observed with the rise of mobile apps in the late 2000s, any new digital ecosystem will face significant growing pains, and voice apps are no exception. Thanks to the visual-free format of voice apps, discoverability, monetization, and retention are proving particularly problematic in this nascent space. This is creating a problem in the voice assistant market that could hinder greater uptake if not addressed.
This report explores the two major viable voice app stores. It identifies the three big issues voice apps are facing — discoverability, monetization, and retention — and presents possible short-term solutions ahead of industry-wide fixes.
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The Evolution of Robo-Advising (A $495 value—YOURS FREE!) Startups with robo-advisor products are failing to live up to their initial promise.
As solutions proliferate and consumer adoption remains slower than expected, many firms are re-examining and updating their strategies to survive.
In this report, Business Insider Intelligence scopes the current market for robo-advisors, providing an updated forecast through 2022. In addition, we explain the different types of robo-advisors emerging, detail how startups and incumbents are working to ensure the success of their products, and outline what will happen to the market over the next 12 months.
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The Influencer Marketing Report (A $495 value—YOURS FREE!) The concept of a brand hiring a popular personality to promote a product or service isn't new, and brands know that celebrity endorsements can sell products. In the age of social media, however, brands are finding new ways to leverage popular figures as brand ambassadors, and these people aren't necessarily famous actors, singers, or athletes.
While brands certainly continue to tap celebrities for endorsement deals, they're also starting to enlist social media personalities, broadly known as "influencers," for advertising campaigns. Social influencers generally focus on specific content areas — like fashion, beauty, parenting, or gaming — and cater their content to a specific vertical.
In this report, Business Insider Intelligence identifies the ways brands can find and manage relationships with social media influencers. We note the most engaging industry verticals, the pitfalls to avoid, and the opportunities to cash-in on. Finally, we explore how major social platforms are increasingly building out tools that enable their most popular users to build their personal brands.
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Digital Commerce and Gen Z (A $495 value—YOURS FREE!) Generation Z, also known as iGen or Centennials, is arguably the most pivotal generation to the future of retail. By 2026, the majority of Gen Zers will reach adulthood, and their spending power will reach new heights. Retailers and brands need to start establishing relationships with Gen Zers now to ensure success in the years to come.
But Gen Zers, who we define as those born between 1996 and 2010, are different from older generations, and understanding their characteristics and preferences is essential to capturing their attention — and their dollars. Though members of older generations have grown accustomed to using the internet, Gen Zers are the first consumers to have grown up wholly in the digital era. They're tech-savvy, heavy internet users, and mobile-first — and, most importantly, they have high standards for how they spend their time online. Retailers and brands — which have spent more than a decade trying to catch up to millennials' interests and habits after ignoring them and the digital revolution for too long — must leverage Gen Z's tendency to be online at all times, and make sure to meet the generation's heightened digital expectations.
In this report, Business Insider Intelligence explores Gen Z's current shopping habits — both online and in-store — and how those habits might evolve over time. It looks at their spending power, both now and in the years to come, and the drivers that lead them to complete a purchase. It also assesses Gen Zers' unique traits, and the ways that retailers and brands can leverage those characteristics to make them loyal customers.
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Blockchain in the IoT (A $495 value—YOURS FREE!) Blockchain isn't just for bankers anymore. Most of the buzz around the distributed ledger has focused on its uses in finance, where it originated. But one of the most promising blockchain trends is its growing disruptive presence in the Internet of Things (IoT).
Companies are pioneering innovative new solutions that use blockchain for tasks like tracking goods as they move and change hands in the supply chain, monitoring the location and condition of assets like industrial machinery at remote work sites, or storing medical data, and they are transforming the IoT.
In this report, Business Insider Intelligence analyzes the developing role of blockchain in the IoT ecosystem. First, we look at how blockchain works, both generally and as part of an IoT solution. We then identify the areas most suited to use blockchain as part of larger IoT projects, specifically looking into the supply chain, asset tracking and monitoring, and health care. Finally, we discuss the challenges companies looking into blockchain solutions for IoT programs will face, and explore what the future holds for blockchain in the IoT.
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Digital Disruption in Health Care (A $495 value—YOURS FREE!) Health care is a multi-trillion-dollar behemoth of the global economy — but it has a complicated relationship with technology, embracing some innovative tools while resisting others. Whether patients and their doctors are ready or not, though, digital disruption in health care will only accelerate in the years ahead.
Technology makes it easier for doctors to perform complex procedures, gives them access to more powerful drugs, and helps them avoid harmful errors. But in the digital age, gathering and using data is just as important if not more so.
In this report from Business Insider Intelligence, we analyze digital disruption in health care, looking at clinical operations and the role of electronic medical records. We identify the expanded scope of medical care and how patients will use health devices in their everyday lives, as well as survey the possible impediments to the digitization of health care in regulation, workflow resistance, and privacy concerns.
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AI in Supply Chain and Logistics (A $495 value—YOURS FREE!) Major logistics providers have long relied on analytics and research teams to make sense of the data they generate from their operations.
AI's ability to streamline so many supply chain and logistics functions is already delivering a competitive advantage for early adopters by cutting shipping times and costs. A cross-industry study on AI adoption conducted in early 2017 by McKinsey found that early adopters with a proactive AI strategy in the transportation and logistics sector enjoyed profit margins greater than 5%. Meanwhile, respondents in the sector that had not adopted AI were in the red.
However, these crucial benefits have yet to drive widespread adoption. Only 21% of the transportation and logistics firms in McKinsey's survey had moved beyond the initial testing phase to deploy AI solutions at scale or in a core part of their business. The challenges to AI adoption in the field of supply chain and logistics are numerous and require major capital investments and organizational changes to overcome.
In this report, Business Insider Intelligence explores the vast impact that AI techniques like machine learning will have on the supply chain and logistics space. We detail the myriad applications for these computational techniques in the industry, and the adoption of those different applications. We also share some examples of companies that have demonstrated success with AI in their supply chain and logistics operations. Lastly, we break down the many factors that are holding organizations back from implementing AI projects and gaining the full benefits of this disruptive technology.
Access this report when you subscribe to our ALL Newsletter Bundle Risk-Free » | | | | Our newsletter services give you the context around critical developments so that you can run your business more efficiently, more profitably and more successfully.
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