What do you think is key to a good mobile app?

“What do you think is key to a good mobile app?” we asked Rob Kligman, Vice President of Digital at WWE. “A good mobile app continues to put the consumer first and takes into consideration the user experience at every turn, insuring the overall experience continues to excel”, he goes on to explain (read the full article here).  With nearly two-thirds of American adults owning a smartphone of some kind, there’s clearly a huge opportunity to place your company in the pockets of your customers. But what else do you need to consider?  Rob will be jumping on a panel at the Mobile Innovation Summit to explore how to create the  ultimate mobile experience with peers from Google, LinkedIn, Yahoo, MasterCard, Vimeo & more.  If you’d like to hear what he has to say and learn more about apps, user experience, real-time marketing & m-commerce, add our partner code BI300 for $300 off two day passes. BUY NOW

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