THE APP-STORE MARKETING REPORT: User acquisition, retention, and strategies for getting apps to stand out

The cost of acquiring and retaining users is soaring.

MANAGE SUBSCRIPTIONS   |   UNSUBSCRIBE   |   VIEW ONLINE   Tech Select   June 18, 2015 THE APP-STORE MARKETING REPORT: User acquisition, retention, and strategies for getting apps to stand out The cost of acquiring and retaining users is soaring. Read» Share this story: Germany's most popular paid app is a secure messenger loved by millions — now it's taking on the US Threema is wildly popular in Germany — and now the CEO has international ambitions.  Read» Share this story: The California Labor Commission just ruled that an Uber driver is an employee — here's why it could dramatically change Uber's business model The California Labor Commission ruled Wednesday that an Uber driver...  Read» Share this story: 10 things in tech you need to know today Big executive shake-up at Microsoft, FitBit IPO'd, and Apple is making huge profits (yet again).  Read» Share this story: Snapchat unveils latest strategy to woo advertisers Snapchat CEO Evan Spiegel discusses his strategy and vision to create an ad-friendly platform by utilizing its full-screen, vertical video format to drive advertisers to the platform. The millenial photo-sharing app is looking to further monetize through increasing ad sales.  Read» The one big feature Nest's new smart camera failed to deliver Nest just announced its first new product since Google acquired it for...  Read» Peter Diamandis: How to come up with the next billion-dollar idea VIDEO: With the burgeoning of connectivity and innovation, Peter Diamandis explains why you should be optimistic about the future.  Read» Advertisement Meet the lawyer fighting to get Uber and Lyft drivers classified as employees Today, the California Labor Commission ruled that Uber and Lyft drivers...  Read» Share this story: Snapchat just turned its popular geofilters into ad units, and McDonald's is already on board Snapchat has found a new way of turning its users' location brags into...  Read» Share this story: THE PEER-TO-PEER PAYMENTS EXPLAINER: Why tech companies and banks are offering a service that doesn't make money Mobile P2P payments will grow to $174 billion by the end of 2019.   Read» Share this story: I just tried a free photo-editing app and now I'll never trust anyone's selfies again When I heard about an app that could make me look like a model, I was...  Read» Share this story: See Also THE PEER-TO-PEER LENDING MARKET REPORT: The leading countries for alternative finance and the next high-growth markets Continental Europe is the next big market for P2P lending.   Read»   Breakthrough bitcoin technology can tell banks where each coin comes from with incredible accuracy Elliptic says its anti-money laundering tool can tell you if a bitcoin is suspect.   Read»   Judge tentatively sets Ellen Pao's court costs at $275,000 — less than one-third what Kleiner Perkins wanted A San Francisco court judge tentatively ordered Ellen Pao to pay...   Read»   AT&T is getting a massive $100 million fine for 'throttling' their unlimited plan customers The FCC is planning to make AT&T pay $100 million for "misleading"...   Read»   Share: Share: Share: Share: Share this: Email sent to: ipat39@gmail.com   |   Manage your email preferences   |   Unsubscribe Terms of Service   |   Privacy Policy Business Insider. 150 Fifth Avenue, New York, NY 10011