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Senin, 04 Mei 2020

[48 hours left to register] How to Protect Ad Spend from Ad Fraud

Register for our webinar to learn how to avoid ad fraud -
"Business Insider Intelligence FYI" is part of your subscription to the Business Insider Intelligence Marketing Newsletter.
Ad fraud is an ongoing challenge for publishers and advertisers alike, as scammers are always on the lookout for new opportunities to take advantage of consumers. Join Oracle Data Cloud for an upcoming webinar about how to spot ad fraud and what you can do to protect your business.
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Webinar: Avoid ad fraud by knowing what to look for.

Protect your ad spend from ad fraud and other forms of invalid traffic (IVT) with these key advertising strategies and tactics.
Learn what to look for to protect your campaigns and budget with this webinar, "Bots & Bogus Impressions: Modern IVT and Safeguarding Spend," a first in our virtual series. Sam Mansour, Oracle Data Cloud's IVT Product Principal, hosts a webinar to walk marketers through:
  • The different levels of IVT sophistication and how to spot it
  • Why accurate and complete IVT detection is important
  • A recent bot network discovery case study

Wednesday, May 6, Noon EST

Register Today
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Understand the full impact of your spend during an increasingly complex climate.
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Protect your ad spend and hear why extensive keyword blacklisting is not the answer.

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