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Minggu, 16 Februari 2020

Netflix and Disney+ will have new competition this year – here's what it means for the already overcrowded market

Business Insider Intelligence

2020 TV and Video Trends: Our predictions for what will matter to marketers

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This year, several streaming services will enter an already crowded market at a time when the TV industry is trying to stop its losses. In other words, the TV and digital video landscape will be noisy.

2020 TV and Video Trends covers eMarketer's predictions for key events in 2020 for the TV and digital video industries.

In full, this exclusive report:

1 Traces where advertisers are looking to allocate more of their video ad budgets
2 Discusses how digital video ads will be purchased
3 Examines whether or not video ad measurements will get easier
4 Forecasts who will receive the most social video ad dollars
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