Facebook Advertising in 2021: What Will—and Will Not—Change

Facebook's problems are mounting. Although ad revenues for the mammoth social network are still rising, advertisers are getting restless, and users are, too.

In Facebook Advertising in 2021, eMarketer details how marketers and consumers feel about Facebook now and predicts what will and won't change about its ad business in the next two years.

In full, this exclusive report:

1	Forecasts how much Facebook's ad revenues will change over the next two years
2	Explores whether advertisers will stick with Facebook despite its many problems
3	Examines any consumer engagement red flags starting to surface
4	Predicts what will happen to ad targeting
5	Identifies how messaging and commerce could evolve over the next year