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Jumat, 31 Januari 2020

Advertisers will spend around $5 million for a 30-second Super Bowl ad on Sunday – but they could be putting that money to better use

eMarketer has put together The Next Era of Advertising Bundle to offer clarity on the continued draw of audiences to traditional TV advertising, demonstrate how companies can capitalize on these efforts, and communicate what shifts can be expected in the future of both TV and digital advertising.
Hi,
In an increasingly digital-obsessed world, the Super Bowl is one of the last draws of audiences to traditional TV where they are exposed to commercials.

But there's a $5 million dollar price tag for a 30-second ad spot that could fund more cost-effective strategies, such as 2+ million paid clicks on Amazon search ads, or 1+ billion Instagram impressions.
Advertising Statistics

So is TV advertising like this the best and most sustainable course of action for the future?

To help answer this question, eMarketer has put together The Next Era of Advertising Bundle to offer clarity on the continued draw of audiences to traditional TV advertising, demonstrate how companies can capitalize on these efforts, and communicate what shifts can be expected in the future of both TV and digital advertising.
The reports in this bundle include:
Sports OTT Landscape
Digital Ad Spend
2020 TV and Video Trends
Advanced Targeting on TV
US Connected TV Advertising
Mobile Video Monetization
Primer on Automated TV Buying
The Television Update
Purchased separately, these reports retail for $7,960, but through this bundle offer, you can get them all for just $3,995 – a nearly 50% discount! So don't hesitate — start getting ahead in your industry right now with The Next Era of Advertising Bundle.
Claim your discount
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