A massive media shakeout is on the horizon — here are the key trends, players, and how we think it will play out

The streaming wars — the high-stakes competition among media and tech giants to attract subscribers or users to their streaming video services — have officially begun.

In The SVOD Shaekeout Report, Business Insider Intelligence details how each new-to-market streaming video service is positioning itself and predicts how services will fare in the SVOD shakeout to come.

In full, this exclusive report:

1	Analyzes the market forces that have led traditional media and distribution to direct-to-consumer (DTC) streaming and how those forces have radically reshaped the landscape
2	Discusses why the transition to DTC is a necessary risk for legacy players, and why it's a less risky proposition for tech giants
3	Identifies the key market challenges for all SVOD services on the market, the approaches aimed at mitigating those challenges, and the primary attributes of successful services
4	Examines the go-to-market strategies for new-to-market streaming services and how each is positioned, presenting the dominant advantages and potential challenges of Disney+, HBO Max, Apple TV+, and Peacock
5	Predicts how major services will fare in the streaming wars and expected shakeout to come, including for the aforementioned new entrants and streaming incumbents Netflix, Amazon Prime Video, and Hulu