FACEBOOK'S ATLAS AD SERVER: What it is, how it works, and why it could finally move digital advertising beyond 'cookies'

Atlas wants to take the digital-ad industry beyond cookie-based measurement. 

MANAGE SUBSCRIPTIONS   |   UNSUBSCRIBE   |   VIEW ONLINE   Tech Select   April 22, 2015 FACEBOOK'S ATLAS AD SERVER: What it is, how it works, and why it could finally move digital advertising beyond 'cookies' Atlas wants to take the digital-ad industry beyond cookie-based measurement.  Read» Share this story: Everyone's going nuts about that bowling ball droid in the new Star Wars — and a robotics company is about to make a home version of it BB-8, very probably the world's cutest droid, is already the breakout...  Read» Share this story: The people behind the MINI Cooper have created an incredible x-ray vision device for drivers that will blow you away The folks who build those fun, quirky little MINI Coopers have teamed up...  Read» Share this story: Tesco broadband has gone down across Britain It's been ongoing since noon.  Read» Share this story: Jawbone's most important product had a serious problem that delayed its launch for months: 'It reminded me of my 6 year-old's arts and crafts project' Jawbone announced its latest fitness tracker, the Up 3, back in...  Read» Twitter gets serious about online harassment with new rules and punishments Twitter is making some serious strides in its fight to end its epidemic...  Read» Teenagers on Instagram are destroying their lips with shot glasses in an attempt to look like Kylie Jenner Kylie Jenner has always said her majorly plumped-up lips are the result...  Read» Advertisement Elon Musk's first wife explains what it takes to become a billionaire Justine Musk, the first wife of billionaire Elon Musk, knows a thing or...  Read» Share this story: Facebook is making 3 big changes to its NewsFeed algorithm, and publishers should be worried Is Facebookgeddon finally here? For the past year and a half, a number...  Read» Share this story: If you don't buy this version of the Apple Watch, you're making a huge mistake After seeing all the reviews, watching all the interviews, and hearing...  Read» Share this story: Marissa Mayer may try to beat Google at search — just like these companies failed to do Ahead of today's Yahoo earnings report, Re/Code's Kara Swisher reported...  Read» Share this story: See Also Kylie Jenner responds to the out-of-control #KylieJennerChallenge that has teens suctioning shot glasses to their lips to mimic her look After scores of teens posted photos of themselves with plumped-up (and...   Read»   Payments security is undergoing a revolution and Apple Pay is leading the way New security protocols aim to fix the fraud problem but Apple Pay is by far the most effective   Read»   A San Diego tech company posted this hilarious job ad Most companies like to keep their job postings standard and therefore...   Read»   Meet Brendan Jordan, the 15-year-old beauty blogger who made the #KylieJennerChallenge go viral Thanks to the sustained success of beauty vloggers like Michelle Phan...   Read»   Share: Share: Share: Share: Share this: Email sent to: ipat39@gmail.com   |   Manage your email preferences   |   Unsubscribe Terms of Service   |   Privacy Policy Business Insider. 150 Fifth Avenue, New York, NY 10011