The Fog Computing Conference will focus on the most compelling trends driving the fog computing opportunity, including:
November 17, 2014
SAP Unveils New Customer Engagement and Metrics Solution
Contributing Writer When it comes to the call center world, there are few factors that are as important as making sure customer service is top notch. As part of the company’s attempts to improve call center customer service around the world, SAP announced it is going to be bringing a new solution that will allow companies to have more precision, bring in new audiences and record more conversions. All of these things will improve the ability of companies such as call centers to make sure they are increasing their customer service metrics.
Dubbed the “SAP Customer Engagement Intelligence Solution” and powered by SAP Hana, the software is going to combine SAP customers’ enterprise data on its customers with buying behaviors. This software will make it that much easier to target advertising to specific segments of the population and the right person at the right time. The solution is also apparently going to be having the ability categories that can reach subsets of customers in a particular market.
This kind of software will especially come in handy when talking about outbound call center marketing. Contact centers can also look at new ways to reach their customers through services like Facebook. In fact, the solution will be leaning heavily on Facebook in order to reach new customers...Read More
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