The owner of a line of DC restaurants shares how selling inventory, streamlining menus, and upgrading tech helped his business stay afloat — and how much he made from each venture

Geoff Tracy, husband to anchor Norah O'Donnell of "CBS Evening News," managed to stay connected to his customers in innovative and scrappy ways.

View in browser Subscribe Business Insider Select brings the best of Business Insider straight to your inbox, every day. Was this email forwarded to you? Sign up for Business Insider Select here. Premium The owner of a line of DC restaurants shares how selling inventory, streamlining menus, and upgrading tech helped his business stay afloat — and how much he made from each venture Geoff Tracy, husband to anchor Norah O'Donnell of "CBS Evening News," managed to stay connected to his customers in innovative and scrappy ways. READ MORE BI's upcoming IGNITION: Transportation virtual event features speakers from Waymo, UPS, GM, and more, talking about the future of mobility IGNITION: Transportation, a virtual event, features business leaders, technologists and innovators from such companies as Waymo, UPS, Arity, and GM. READ MORE How to stop robocalls and other spam calls from reaching your iPhone There are several ways to stop your iPhone from receiving robocalls and other unwanted spam calls, but no single remedy is a perfect solution. READ MORE Premium Amy Coney Barrett's nomination means a more conservative Supreme Court is primed to weaken or nix Roe v. Wade. Here are 17 abortion cases in the pipeline to the high court. Red states and anti-abortion groups have for years tried to eliminate Roe v. Wade. Their chance has come now with a Supreme Court that's about to get more conservative. READ MORE How to calibrate your Google Maps app to give more accurate directions, on iPhone or Android You can calibrate your Google Maps app to give more accurate directions on iPhone or Android, though your options on iPhone are comparatively limited. READ MORE Trump tells Rush Limbaugh he 'might not have recovered' from COVID-19 without Regeneron antibody cocktail President Donald Trump expressed a rare sense of vulnerability about his sickness and hospitalization. READ MORE Premium Mercedes details its electric future, including an EV versions of AMG, Maybach, and G models The big cars will ride on the automaker's new Electric Vehicle Architecture. It will launch with the EQS —an electrified S-Class-like sedan — in 2021. READ MORE How to reset an iPhone to its factory settings, whether you're selling it or troubleshooting it You can reset your iPhone to its factory settings and erase all the information stored on the device, but you'll need to sign out of iCloud first. READ MORE These are the key commercial real-estate deals and trends to watch Latest real estate news and analysis on construction, sales, rents, leasing and transactions for retail, hospitality, logistics, and life sciences. READ MORE Premium POWER LIST: Here are the 28 most outstanding people of color transforming the sneaker industry today, from designers to influencers Business Insider identified 28 outstanding people of color transforming the sneaker industry today, from an Adidas designer to a sneaker podcast host. READ MORE Email sent to: ipat39@gmail.com   |   Manage preferences   |   Unsubscribe Terms of Service   |   Privacy Policy   |   © 2020 Insider Inc. 1 Liberty Plaza, New York, NY 10006