Fully understand Walmart's e-commerce growth with this chart.
 | | NEW CHART & DATA: E-COMMERCE | | Walmart seeks digital growth through acquisitions, site upgrades, and partnerships… In the past year, Walmart has seen its e-commerce sales growth accelerate on a strong trajectory from 23% year-over-year (YoY) in its fiscal Q4 2018 (ended January 31, 2018) to an impressive 43% YoY in its fiscal Q4 2019 (ended January 31, 2019). These gains, which came on the heels of decelerating growth for most of fiscal 2018, helped the firm meet the 40% digital growth guidance that it had set for fiscal 2019 and illustrate the ways the brand is repositioning itself within the e-commerce space.
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| Walmart's digital revival likely resulted from a multipronged strategy that the retail giant used to enhance its e-commerce offerings:
- The retailer acquired multiple firms that have grown its range of products and might help with customer acquisitions. Since 2016, Walmart has acquired numerous companies, including e-tailer Jet.com, outdoor retailer Moosejaw, apparel sellers Modcloth and Bonobos, lingerie site Bare Necessities, and art e-tailer Art.com, as well as several others, according to Business Insider. This acquisition spree is allowing Walmart to rapidly expand the range of products that it can offer. An even better sign is that brands Walmart acquires don't seem to struggle with the retailer's discount reputation as badly as some might fear they would. Bonobos, for example, saw revenue in November 2018 that was 34% higher than in November 2017. If Walmart can acquire brands without jeopardizing customers' experiences, it can both grow its product selection and potentially boost customer acquisition by welcoming those brands' customers into its ecosystem.
- Walmart revamped Walmart.com and Jet.com to provide a better and more immersive shopping experience. In the past year, Walmart added greater personalization, more images, and additional editorial content to Walmart.com. It also...
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