Adults over 30 years old love Facebook and shun Snapchat
New research by Pew confirms that adults over the age of 30 use Facebook more consistently than any other platform — perhaps furthering the perception that Facebook just isn't cool anymore.
New research by Pew confirms that adults over the age of 30 use Facebook more consistently than any other platform — perhaps furthering the perception that Facebook just isn't cool anymore.
It appears like the social media platforms are seeing an age divide. As this chart by Statista shows, a mere 10% of Americans over the age of 50 are on Snapchat, while 68% of the same group are on Facebook.
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