Is There a New Segmentation in the App Market? - Mobility TechZone

Date: 6/05/2013

ITEXPO Las Vegas begins in: 81 Days. REGISTER NOW! Featured Articles » Florida-Based Hospice Turns to MobileIron for Mobile Device Management » LTE and Video Drives Mobile Traffic Growth According to Ericsson Mobility Report » Global Mobile Broadband Adoption Grows 45 Percent » Is it Time for Mobile Workforce Management? » Openmind API is Available for Its Mobile Communications Platform Sponosred By: Mobile Commerce Zone Conference & Expo Mobile Commerce Zone Conference & Expo is focused on how the mobile device will change and enhance the commerce experience for consumers and merchants. Mobile Commerce Zone (MCZ) is for individuals and companies looking to create new models of mobile transactions to create consumer loyalty, impact their sales cycle and drive revenue. MCZ is focused on the ability to use the mobile device as a point of sale instrument and the tremendous opportunities this represents. MCZ will delve into the ways that mobile has virtualized impulse buying, transactions, customer identification, loyalty offer programs, banking solutions beyond branch and teller services and other hot mobile topics. Top Stories » Verivo Software Delivers New Open Enterprise Mobility App Platform » NetStandard Partners with Fiberlink for Mobility Management Solutions » U.S. Cellular Customers Feel Mobile Devices Have Made Life Easier » Global Mobile Data Traffic to Swell, But Can Mobile Providers Cope? » The Data is in: Mobile Phones Make Us More Productive   From The Expert Corner June 05, 2013 Is There a New Segmentation in the App Market? By Carl Ford Partner, Crossfire Media John Sculley was speaking on CNBC, talking about Wearable Tech and Machine to Machine technologies. He was asked why his company, “Misfit Wearables”, was building for Apple first and later for Android. His answer was an elegant one: “… And then they would build for Android.” Is this a fair analysis of the issues of development? Objective C does not improve the user interface complexities and, in theory, there is more considerable interaction between the Android and the device than with the iPhone. Read More Featured Videos TCS Discusses Mobile Security Featured Resources » The "Siri" Effect » Taking Aim at a Moving Target: Creating Better Customer Relationships with an Integrated Mobile Strategy » IBM SmartCloud for Social Business Mobility TMCnet's Blogs » Your iPhone Could Get Hacked Through the Charger Featured Channels » Mobile VoIP » Mobile Device Management » Mobile Security Management Advertise With Us   General advertising Info: Click here      Become a MobilityTechzone columnist! Interested in reaching Mobility Techzone's Global Wireless and Mobile Communications Audience of 70,000 Unique Visitors? Please contact Matthew Gleeson to learn how at mgleeson@tmcnet.com or 1 (203) 852-6800 x145.

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