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Rabu, 26 April 2017

Twitter is regaining some of its popularity, but it’s not in the clear

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Twitter is regaining some of its popularity, but it's not in the clear

Twitter reported its latest quarterly earnings on Wednesday, and the results were better than expected. After months of lower-than-desired performance, the company reported a big beat on daily user growth. The social media site now has 328 million people (and bots) every month tweetstorming and doling out pithy comments, a 14% year-over-year increase.

That's undoubtedly a good thing for Twitter, but it's far from a saving grace. Apart from the eternal complaints over harassment on its platform, the company is still struggling to turn its users into ad dollars. As this chart from Statista shows, that's led to a continued dip in revenue growth, and the company's first year-over-year revenue decline.  

Twitter doesn't expect that to get better soon, either. While the company says it expects things to improve in the long term, it still anticipates revenue growth to "meaningfully lag" behind user growth for the rest of 2017.

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