Latest Featured Articles Such solutions provide employees and partners with the tools they need to get their jobs done without relying on insecure applications they access individually over the Internet, as GENBAND explains in a video on its website. The customer experience is becoming more complicated. It's not enough to have what customers need, when they need it. Today, you must be able to create the personalized experience that evolves along with the customer. At the same time, you have to do so efficiently and through streamlined processes or you can't effectively compete. In banking, this is tough without real time communications. Communications developers are currently enjoying the wealth of tools readily available, and one area of technology taking flight today is WebRTC. Our real time world denotes we should get what we want, when we want it, and real time solutions are capable of doing just that. At the click of a button you can be chatting with a friend, resolving a customer service issue or asking questions about an upcoming e-commerce purchase. Earlier this week, Avaya announced that they will be launching a new platform for mobile business communication that will allow users access to real time communications software from any mobile device. This platform, called Avaya Equinox, is available for download on both desktop and mobile devices, and also on the standalone Avaya Vantage device, which is designed specifically for and comes preloaded with this software. When it comes to simple ways to improve value in an app, one of the best of these is to add a chat function. It can be comfortably added to just about anything that could be a conversation starter-from a restaurant payment app to a weather forecast app-and people enjoy having like-minded folks around to talk about whatever the app's focus is. Adding that real-time communications function can be a lot easier than might be expected, and an upcoming webinar will provide plenty of insight on how it's done. Microsoft has tapped CafeX Communications as its preferred real-time customer assistance within Microsoft Dynamics 365 for Customer Service solution provider. The resulting solution, for which trials will commence starting next month, delivers real-time omnichannel communications capabilities in Unified Service Desk and web clients for Dynamics 365. Featured Resources Featured Channels Advertise With Us Become a WebRTC columnist! Become a WebRTC World columnist! Want to contribute your thought leadership and expertise around this exciting new collaboration technology to a rapidly growing audience? Become a writer, blogger or columnist for the WebRTC World and this newsletter. Contact Erik Linask, Group Editorial Director, at elinask@tmcnet.com for details. |
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