Latest Featured Articles Browser-based real-time communications via WebRTC combined with PaaS are enabling more compelling customer experiences. Google made an anticipated announcement surrounding the popular Chrome Browser. The latest version to be released is Chrome M48. The update supports the new VP9 Codec across all platforms. This codec allows video calls that will deliver high quality video, while simultaneously lowering the bitrate to a 40 percent lower bitrate when compared to H.264 and VP8 technologies. The bottom line is that HD video can now be delivered at standard definition bitrates and even higher quality video can be transmitted at existing bitrates. A sharp increase in online sales shows that consumers are learning to trust brands through interactive experiences and online platforms. A buy it now mentality has influenced the demand for most brands to shift the way they do business and often changing the first point of contact between the brand and the consumer. Most importantly, this adoption has led to an increased need to meet the consumer at the door with a qualified sales specialist and customer service representative in assisting the consumer in an enriched shopping experience. Top Stories Featured Resources Featured Channels Advertise With Us Become a WebRTC columnist! Become a WebRTC World columnist! Want to contribute your thought leadership and expertise around this exciting new collaboration technology to a rapidly growing audience? Become a writer, blogger or columnist for the WebRTC World and this newsletter. Contact Erik Linask, Group Editorial Director, at elinask@tmcnet.com for details. |
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