Dear Reader, While the rest of the world is reflecting upon 2015 and what's behind them, the team here at BI Intelligence is focused on the years ahead. During 2015, we spent thousands of hours researching and identifying the core issues you need to be thinking about. After identifying these core issues, we then exhaustively refined all of the available research into jargon-free straightforward reports. These extensive research reports provide both in-depth analysis of the past and present while also giving insight into the future and how you should be positioning your business and yourself for success. As 2015 comes to a close, we'd like to help you get a headstart on 2016 and beyond with an exclusive limited-time only offer. When you try any of our INSIDER newsletters today, you will gain FREE access to 6 of our exclusive pieces of research: - The Future of Media Deck
- The Ad Blocking Report
- The Mobile Marketing Report
- The E-Commerce Demographics Report
- The Social Media Demographics Report
- The Peer-to-Peer Payments Explainer
With your subscription to any INSIDER newsletter, not only will you get the 6 comprehensive pieces of research detailed below, you will also gain access to unique knowledge and daily insight not available anywhere else. The INSIDER newsletters make it easy for you to understand all of the important developments that are impacting your company, your bottom line, and even your career.
Here's a summary of what you'll find when you receive your complimentary copies of these 6 exclusive pieces of research that ordinarily retail for $2,370: The Future of Media ($395 - When Purchased Separately) Henry Blodget, supported by the BI Intelligence team, predicts the future of digital media in this 108-page deck. And he should know...Blodget is co-founder, CEO, and editor-in-chief of Business Insider, one of the most-read business and tech news sites in the world with 80-plus million visitors a month worldwide. Here are some of the key takeaways: - Digital media consumption is growing. Everything else is shrinking.
- Video, music, and digital "print" subscriptions are climbing fast.
- Native digital advertising will continue to thrive.
- The existential crisis of ad blocking will resolve itself — but be careful what you wish for.
- The next big platform will not be smart glasses, smart cars or virtual reality.
- TV networks will soon feel newspapers' pain.
- Power and wealth will be more concentrated than ever.
Access this 108-page deck when you subscribe for less than $4/week » The Ad Blocking Report ($395 - When Purchased Separately) Ad-block software usage may be more common than previously thought. Digital publishers see between 5% to as many as 40% of their readers using ad-block software, according to a number of publishers that spoke with BI Intelligence. Ad-block usage varies greatly depending on the type of content. Gaming, technology, and comic publishers have the highest rates of ad-block usage, averaging between 25% and 30%, according to PageFair. Travel, finance, local, and lifestyle publishers tend to have lower ad-blocking usage rates, averaging between 5% and 10%. In this report we look at ad block usage rates, Apple's newest ad block software and how it could make ad blocking more common on mobile, and examines solutions for publishers. There are several solutions that publishers can use to combat the growing ad-block problem, including education, technical solutions, and micropayments. Which solution publishers should opt for can be determined by their particular ad-block usage rates. Access this report when you subscribe for less than $4/week » The Mobile Marketing Report ($395 - When Purchased Separately) Mobile marketing is getting more spotlight these days. Revenue from mobile advertising accounted for 30% of total ad spend in the first half of 2015, according to the IAB, and it's on track to account for more than one-third in the second half of the year. Despite this growth, mobile ad spend still lags mobile time spent by consumers, indicating that marketers are still toeing the mobile marketing waters. The technologies and communication mediums inherent in mobile devices offer marketers looking to reach consumers on mobile a wide assortment of options for sending the right message to the right consumer at the right time. In this report we take a close look at the different mobile marketing tactics being used today, spanning legacy mobile technologies like SMS to emerging capabilities like beacon-aided location-based marketing. We also identify some of the most useful mobile marketing technologies that mobile marketers are putting to good use as parts of larger strategies. Access this report when you subscribe for less than $4/week » The E-Commerce Demographics Report ($395 - When Purchased Separately) It's important for retailers to understand who drives mobile commerce trends because sales on smartphones and tablets are growing three times faster than overall e-commerce in the US. Given that women have become the dominant mobile shoppers, the mobile channel could begin to reflect overall shopping habits even faster than e-commerce as a whole. In this report we look at the online shopping habits of each gender and assess how this behavior is driving growth in mobile commerce. We also break down the demographics of US online shoppers by age, income, and education, and take a look at what they're shopping for, and how their behaviors differ. Access this report when you subscribe for less than $4/week » The Peer-to-Peer Payments Explainer ($395 - When Purchased Separately) A lot of money gets passed around informally every day — when we pay someone back for dinner, pay a babysitter, or pay a roommate for rent. Now a bunch of different tech companies and banks are offering apps that can make this process easier and all but eliminate the need for cash and checks. The problem: there's no money to be made from facilitating these transactions. So why are so many businesses clamoring to get into this space? The answer is different depending on the company — for banks it's critical to keep up with consumers' account needs while for social messaging apps it's a broader play for the e-commerce market. In this report we explore the market for P2P payments, how they work, and the types of businesses that are offering these services and why. Access this report when you subscribe for less than $4/week » The Social Media Demographics Report ($395 - When Purchased Separately) The demographics of who's on what social network are shifting — older social networks are reaching maturity, while newer social messaging apps are gaining younger users fast. The top trend over the last year has been the growth of image-focused social networks — particularly Pinterest, Instagram and Snapchat — among specific demographics. In this report we unpack data from over a dozen sources to understand how social media demographics and preferences are still shifting. Access this report when you subscribe for less than $4/week » In addition to these 6 bonus reports collectively valued at $2,370, here's what you get when you sign up for any of our INSIDER newsletters… Our INSIDER newsletter services give you the context around critical developments so that you can run your business more efficiently, more profitably and more successfully. Every morning the BI Intelligence team will deliver you a daily newsletter covering everything you need to know in your digital industry: - The insights you need to make smarter decisions
- The new trends that can disrupt your existing business or open up exciting new opportunities
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- The right moves to grow your business and advance your career
As a member to any INSIDER newsletter you'll have access to a daily dose of key trends, analysis and breaking developments… and you can have all of this for less than $4/week! Pick any one of the INSIDER newsletters, or all 5: | Digital Media INSIDER — Understand the audiences, platforms, and revenue models that fuel the demand, creation, and monetization of digital content, including video, audio, images, text, and social media.
Subscribe & Get Your 6 Bonus Reports Now » | Mobile INSIDER — Stay ahead of key elements in mobile device development, adoption, and usage, including hardware, platforms, vendors, and apps, and the key companies influencing the industry.
Subscribe & Get Your 6 Bonus Reports Now » | IoT INSIDER — Get daily updates on the "Internet of Things" ecosystem, including how businesses, consumers, and government entities are connecting their everyday objects, or things, to the digital world.
Subscribe & Get Your 6 Bonus Reports Now » | Payments INSIDER — Gain comprehensive insight on the top developments, strategies, technologies, and networks that are disrupting how value is stored, managed, and transferred from one party to another.
Subscribe & Get Your 6 Bonus Reports Now » | E-Commerce INSIDER — Keep abreast of the key trends, strategies, and companies disrupting how consumers discover, purchase, and receive products.
Subscribe & Get Your 6 Bonus Reports Now » | Full INSIDER Bundle — If you're looking for comprehensive knowledge of ALL industry trends and insights, bundle all of our newsletters together and save 39%.
Claim Your 39% Discount & Get Your 6 Bonus Reports Now » | | | Subscribe to any INSIDER newsletter for less than $4/week Don't be left in the dark while your competition gets ahead each morning with this critical industry news and analysis. Subscribe, risk-free, to the INSIDER Newsletters from BI Intelligence today. Your Satisfaction is 100% Guaranteed Try any of our INSIDER newsletters for 14 days – if you are not completely satisfied, you may cancel before the end of your trial period and we will refund the full amount. Any complimentary bonus reports you receive are yours to keep. Don't Hesitate Any Longer This is a limited time offer that will only be available until 11:59pm ET, Tuesday, January 5, 2016. With nothing to lose and so much to gain, get started today. Sincerely, The BI Intelligence Team PS. Don't forget… this is an exclusive offer only available for a limited time. Act now and start your day with the INSIDER newsletters, covering the latest news and trends in digital media, e-commerce, mobile, the Internet of Things, and payments. Sign up now and receive your free downloads of the 6 bonus reports above » |
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