Microsoft just announced its foldable phone – here's why we think the Surface Duo will finally be its winning smartphone model

Microsoft announced its reentry into the mobile device market earlier today at its Surface hardware event with the announcement of its Surface Duo. The new smartphone will be a foldable device, featuring two separate 5.6 inch screens on either side of a hinge, and it will run a customized version of Google's Android OS. Microsoft noted that the phone will come out in late 2020 but has not disclosed pricing yet.

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Here are the three reasons why I think the Surface Duo could be a winning smartphone model for Microsoft.

	Microsoft's foldable phone appears to be a simple, reliable form of the buzzed-about form-factor, compared with rival devices. Learn More
	The dual-screen, hinged form-factor is more versatile than other foldable phones that have been announced. Learn More
	Users will have a Windows-esque experience and have access to the vast Android app ecosystem. Learn More