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Rabu, 12 April 2017

Self-Driving Cars: What would young decision makers do?

Survey panel gives you fresh intel about digital adoption habits.
BI Intelligence

Self-Driving Cars:
What would young decision makers do?

As millennials take charge, the answer to this question is less and less apparent. So, it's important to stay on top of their behaviors and preferences.

BI Intelligence is asking questions about emerging trends to a panel comprised of over 12,000 millennials and business decision makers who read Business Insider around the globe.

These panelists are sharing their digital adoption habits and expectations with BI Intelligence subscribers on a weekly basis.

The panel is packed with both millennials (40%, or 4,500 members) and gen-xers (47%, or 5,300 members).

And, they make a very nice living! More than 45% (5,700 members) earn over $100,000 per year in income:

BI Panelists Income

And, they are willing to spend that income on innovative technology like self-driving cars.

In fact, over half said they would pay more for a self-driving car, and most would be willing to pay up to $4,000 extra.

Chart: Would you pay more for a self-driving car, and how much more would you be willing to pay?

Our subscribers get invaluable insight on subjects like the self-driving car as soon as it comes through, in forms of charts, updates and as part of our in-depth reports.

If your business relies on the behaviors of decision makers, this research is a must-have.

The answers to some of our questions might shock you.

Would you like to know:

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