The Subtle Ad Lure of Geofilter Digital Stickers - WebRTC World

Latest Featured Articles » The Subtle Ad Lure of Geofilter Digital Stickers Location-based services have typically made money through digital coupons for checking in at the local restaurant and tourist attractions. Everyone loves a bargain and business owners love ways they can boost attendance and sales with unique offers. Snapchat has found a new way to make location-based cash with geofilters, location-based digital stickers enabling the personalization of photos and videos. » Giving Application Developers Access to Telco Networks Will Create Business Opportunities Hundreds of millions of people texting for free with WhatsApp, or using Facebook's messaging system, show that one-to-one communication is moving to the internet and that telecommunications and the web platform are converging. One of the motivations behind the TADHack initiative is to show to telecom companies that if they welcome this change, building internet applications on top of their infrastructure will open a wealth of opportunities not only for developers, but for the whole telecom ecosystem. » Will Wi-Fi Finally Put Cable Into the Mobility Business? Cable has had an on-again, off-again relationship with mobility over the past decade or so. At first, cable providers were teaming up with cellular companies, with Sprint an early favorite because of its big plans with WiMax. But WiMax died, leaving cable with frenemy partnerships with larger cellular carriers for bundling deals that lasted for five seconds after the press release had been published. Wi-Fi is cable's latest mobility play and might be the best bet to date to get the industry into mobile services. » Will There Be Ads in Our Real Time Communications Future? The cost of running real-time communications solutions is far less in most cases than traditional calling and messaging architectures, but it isn't free and real-time communications providers are not running their operations as charity. There needs to be a viable economic model. Top Stories » Dialogic Announces Four Winners of TADHack 2015 » TADHack Carries On, Producing Several New Apps with the Bandwidth App Platform » GENBAND's Kandy Adds Another Ecosystem Partner in moBack » Quobis CEO Offers Update on WebRTC SIPPO Solution, Its Work with GENBAND Featured Resources » Cloud Usage Risk Report » Internet Quality Report » WAN Technology to Assure Unified Communications Quality over Internet Featured Channels » WebRTC World - Featured » Real Time Communications (THUMBNAIL) » WebRTC Solutions - WebRTC Solutions (THUMBNAIL) Advertise With Us Contact us Become a WebRTC columnist! Become a WebRTC World columnist! Want to contribute your thought leadership and expertise around this exciting new collaboration technology to a rapidly growing audience? Become a writer, blogger or columnist for the WebRTC World and this newsletter. Contact Erik Linask, Group Editorial Director, at elinask@tmcnet.com for details.

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