The 'Ad Viewability' Uproar: How The Digital Media Industry Is Attacking The Problem Of Unseen Online Ads

Advertisers are wasting money on digital ads that are never seen.

MANAGE SUBSCRIPTIONS   |   UNSUBSCRIBE   |   VIEW ONLINE   Tech Select   December 12, 2014 The 'Ad Viewability' Uproar: How The Digital Media Industry Is Attacking The Problem Of Unseen Online Ads Advertisers are wasting money on digital ads that are never seen. Read» Share this story: This Girl Became An Instagram Sensation With 1.7 Million Followers But Didn't Know People Could See Her Photos From nobody to star.  Read» Share this story: Here's Where The Power Is Out In Downtown San Francisco A once-in-a-decade storm hit San Francisco this morning, and has knocked...  Read» Share this story: The Insane Life Of Instagram King Dan Bilzerian, Who Was Just Arrested On (And Cleared Of) Bomb Charges The King of Instagram had ingredients for some sort of TNT bomb.  Read» Share this story: The Biggest Flops In Tech This Year Welcome to the end of 2014! We're looking back at the biggest failures...  Read» Google CEO Larry Page Once Posted This Embarrassing Memo In Google's Kitchen, But For A Good Reason "How Google Works," the book written by Google's chairman and former CEO...  Read» The Property Tycoon Who Died After Being Impaled On A Fence Lived In Fear Of The Russian Mafia His friends believe it is not a case of suicide.  Read» Advertisement Here's The Simple Yet Brilliant Challenge Steve Jobs Posed To Employees During Product Meetings Anyone who knows even a little bit about Apple, regardless of whether or...  Read» Share this story: Facebook CEO Mark Zuckerberg Just Gave His Best Advice For Starting A Company Facebook CEO Mark Zuckerberg gave his best advice for starting a company...  Read» Share this story: The Last Group Of Box Investors Drove A Hard Bargain It looks like Box was backed up against a wall this summer after its...  Read» Share this story: 'Generation Z' Is Poised To Drive A Surge In E-Commerce Growth Generation Z spends one in ten of their dollars online.   Read» Share this story: See Also Top Silicon Valley VC Bill Gurley Slams Billionaire Peter Thiel, Says He Lost 'All Credibility' Benchmark partner Bill Gurley is an investor in tech companies like...   Read»   Take A Tour Of Billionaire Richard Branson's Ski Chalet, Which You Can Rent For $180,000 A Week If you're looking to make a trip to the Swiss Alps this winter, consider...   Read»   My Favorite Smartphone Of 2014 I probably tested and reviewed at least 20 different smartphones this...   Read»   The Secret History Of The First Music Site On The Web Years before Napster, MySpace, and SoundCloud, there was another place...   Read»   Share: Share: Share: Share: Share this: Email sent to: ipat39@gmail.com   |   Manage your email preferences   |   Unsubscribe Terms of Service   |   Privacy Policy Business Insider. 150 Fifth Avenue, New York, NY 10011