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Sabtu, 28 September 2019

Here are the key strategies Amazon, Target, Walmart, and others are using to improve mobile checkout and how they rank

Business Insider Intelligence

The Mobile Checkout Benchmark Report

How Amazon, Target, and other top e-tailers rank on checkout features that drive conversion
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In The Mobile Checkout Benchmark Report report, Business Insider Intelligence scores the mobile checkout experience of top e-commerce marketplaces — which includes every action from the moment a consumer chooses a product to the final purchase when they add the product to their cart and check out — to determine the current leaders in the space.

It establishes key factors in the checkout process to appropriately score e-tailers and identifies what all retailers and brands can learn from their strengths and shortcomings to improve their own m-commerce conversion capabilities. The report also looks at what developing technologies and initiatives have the potential to bolster conversion in m-commerce.

The companies mentioned in this report are: Affirm, Amazon, BigCommerce, Discover, eBay, Klarna, Mastercard, PayPal, Pier 1, Shopify, Splitit, Target, Visa, Walmart, and Wish.


  Chart Preview
In full, this exclusive report:

  • Examines mobile websites' struggles with conversion
  • Creates a benchmarking to score top e-commerce players' websites conversion capabilities
  • Scores e-tailers' performances and picks out key learnings from their strengths and shortcomings
  • Identifies developing technology that will be able to bolster mobile conversion in the future
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Interested in more payments and commerce research? Buy our Ultimate Payments Research Bundle and get all the reports you'll need to stay ahead of emerging trends in the industry. You'll get immediate access to this report and 58 others on some of the most important topics impacting the payments and commerce space.

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