Advertisement

Sabtu, 25 Mei 2019

Microsoft's mobile AR game could be the next Pokemon Go

This week's highlights: HBO is rethinking its subscriber growth strategy without GoT , Investec's fintech failure is a lesson for other incumbent institutions, Google is embracing third-party smart device makers , and much more
Every morning the team at Business Insider Intelligence delivers daily content covering key items business professionals need to be aware of to stay ahead. As a bonus for being a frequent reader of Business Insider, we're including some free content below.

Want more content like this daily? Join our FREE Business Insider Intelligence Daily newsletter by clicking here.
BI Intelligence
WEEKEND ROUNDUP
Hero Image

Microsoft's Minecraft Earth mobile AR game could be the next Pokemon Go

Microsoft unveiled a mobile AR version of its Minecraft video game: Minecraft Earth. And it's poised for widespread adoption.

Minecraft already has strong brand recognition, but AR adds a new layer of immersion. For example, consumers will be able to chop down fake trees in real-world environments like their backyard or local park.

And while it's currently limited to single player, Microsoft is working to create a shared environment where users can play together and have real-world meetups.

Minecraft Earth has all the ingredients to be the killer AR app the market's been lacking — and it could draw more users into the mobile AR ecosystem as a result.

Business Insider Intelligence's George Paul has the full story.
Business Insider Intelligence Daily is just a preview of Business Insider Intelligence.
Get started, risk-free today to unlock research reports, briefings, industry forecasts, exclusive data, and more.
BRIEFING HIGHLIGHTS

HBO is rethinking its subscriber growth strategy without GoT

With the end of GoT, HBO is losing a huge viewership driver that routinely boosted its subs — and just as the streaming landscape is heating up. Read More →

Investec's fintech failure is a lesson for other incumbent institutions

Investec shuttered its robo platform, launched in a bid to disrupt fintechs at their own game, due to low client uptake. Read More →

Google is embracing third-party smart device makers

Google, by embracing third-party device makers, is building out a range of supported smart home devices that could offer consumers more choice than its rival Amazon. Read More →

A 90-day reprieve from the US government helps Huawei avert almost certain disaster

The US Commerce Departmenthas issued a 90-day "temporary general license" to allow some companies to continue working with Huawei. Read More →

Target is planning to expand its same-day delivery services

Target's success with same-day fulfillment may position it to succeed even as Amazon and Walmart pivot to one-day delivery, but it will need to lower its fulfillment costs. Read More →

Verily is linking up with new health system partners

The life sciences arm of Google-parent company Alphabet inked a collaboration with six major US health systems to develop solutions to roadblocks that often arise during clinical research. Read More →

Amazon's private labels aren't hurting most sellers

For most merchants, the benefits of selling on Amazon will far outweigh the possibility of competition from the e-commerce giant's private labels. Read More →

Facebook has set up fintech in Switzerland

The company, dubbed "Libra," will provide fintech services and develop related hardware and software. Its areas of focus will include blockchain, payments, data analytics, and investing. Read More →

Alibaba, Tencent, and Line are developing a QR standard in Japan

Alibaba, an affiliate of Ant Financial, Tencent, parent company of WeChat Pay, and Japanese messaging app Line are among a group of five Japanese and Chinese tech companies developing a unified QR code payment system in Japan Read More →

Apple is restricting third-party data collection in its Safari browser

Apple announced that it's launching a new technology in its Safari browser called Privacy Preserving Ad Click Attribution (PPAC), meant to stop online ads from tracking internet users across the web. Read More →
 
Did a friend forward you this newsletter? Get it daily by clicking here.
RESEARCH IN FOCUS

Insurtech and the Gig Economy

Business Insider Intelligence examines how insurtechs have begun addressing the gig economy, the kinds of policies they are offering, and how incumbents can tap the market themselves. We have opted to focus on three areas of insurance particularly relevant to the gig economy: vehicle insurance, home insurance, and equipment and liability insurance. While every consumer needs health insurance, there are already a number of insurtechs and incumbent insurers that offer policies for individuals. However, when it comes to insuring work equipment or other utilities for freelancers, it's much more difficult to find suitable coverage. As such, this is the gap in the market where we see the most opportunity to deploy new products. Learn More →

The Global Payments Landscape

While cash is the payment method of choice among consumers in these regions, shifting dynamics have opened up opportunities for digital payment adoption: A rise in smartphone penetration, increased internet access, and government fraud prevention efforts have all played a role in streamlining digital payments. This report identifies four emerging markets — India, China, Brazil, and Kenya — that represent a glimpse into what the future of banking and payments looks like in emerging markets. Each market is at the forefront of payments innovation in the developing world and represents a unique approach to the transition to the digital economy that can serve as a strategic example for other emerging markets looking to achieve the same goals. Learn More →

AR in Social Media

Augmented reality's (AR's) ability to link our digital and physical worlds is transforming the way brands engage with consumers on social media. While the use of AR in social media is still in early stages, the immersive technology is already becoming impossible for brands to ignore. In the AR In Social Media Report, Business Insider Intelligence dives into the growing social media AR ecosystem; explores why brands should integrate AR into their ads and branded experiences; outlines how brands are benefiting from embracing this new, immersive form of content delivery; and probes what's ahead for the space. Learn More →
 
Do you already have Business Insider Intelligence access through your company? Check here.
CHARTS OF THE WEEK

US consumers view Netflix original content even more favorably than last year.

US consumers view Netflix original content even more favorably than last year.

A strategically sound way to drive value from a mobile shopping app may be to highlight physical stores.

A strategically sound way to drive value from a mobile shopping app may be to highlight physical stores.

The US fuels top fintech rounds in Q1 2019, while Germany challenges the UK for funding deals.

The US fuels top fintech rounds in Q1 2019, while Germany challenges the UK for funding deals.
 
Business Insider Intelligence Daily is a free newsletter highlighting topics the Business Insider Intelligence research team finds interesting. Published around 5pm ET Monday through Friday.
BECOME A MEMBER
You can gain access to everything Business Insider Intelligence produces - ALL of our extensive research reports, newsletters, and data - when you claim your Business Insider Intelligence PREMIUM pass. With this level of membership, you will gain immediate access to…

ALL Existing Reports

Our research reports have taken thousands of hours to research, analyze and compile. With over 100 reports in our archive there is something for everyone with immediate profit-driving idea potential. Packed with data, insight and analysis the research helps you understand your chosen subject area in fresh new ways.

Actionable New Reports

You'll receive around 6 new reports each month on topics that matter to you, delivered electronically the instant they're finalized for as long as you're a subscriber.

Carefully Curated Newsletters

With access to all 8 of our newsletters, you'll know about all the important developments that are impacting your company, your bottom line, and even your career. Our insightful news briefs give you the context around critical developments.

Timely Updates & An Online Research Center

At least once a week, the Business Insider Intelligence team will send you thought-provoking "extra" content in the form of charts, graphs, and graphics, along with our analysis of what it means.

And A 14-Day Satisfaction Guarantee

If you are not completely satisfied, you may cancel your PREMIUM pass before the end of your first 14-days and we will refund the full amount you've paid.
Get Started Today Risk-Free
Business Insider Intelligence
Copyright © 2019 Business Insider, Inc. All rights reserved.
 
Powered By SailthrU

Tidak ada komentar:

Posting Komentar