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Senin, 27 Juli 2015

Omni-Channel Customer Support Means Failing to Deliver via a Variety of Channels - TMCnet's Cloud Communications eNews

 

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As consumers, we're getting used to omni-channel customer support experiences. Unfortunately, more often than not, it's about a company failing to provide customer support via a variety of channels. This doesn't only frustrate you as a customer, this scenario costs the company you've just interacted with money as well as your customer goodwill.
The city of Des Moines just celebrated a landmark environmental milestone, with enterprise firms Wellmark and Principal Financial Group both developing LEED-certified buildings in the downtown area. The Leadership in Energy and Environmental Design certification program recognizes green building practices and each of the companies adhered to the standard in exchange for financial incentives.
Masergy Communications Inc., a global provider of managed networking and cloud services, announced the addition of Microsoft Azure to its Cloud Market place to give its customers a platform that simplifies IT management and minimizes up-front and ongoing expenses.
One of the major trends in contact center solutions is the integration of such solutions with other important customer journey capabilities such as ticketing and customer relationship management (CRM) systems. The ultimate goal for such integrations at a high level is to assure that frontline customer engagement employees, contact center agents as well as sales and marketing people have the right tools and information to be more responsive with the benefits flowing directly to the bottom line in terms of operational efficiency as well as customer satisfaction.

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